Those attending this year’s event will see a number of innovations. One is the introduction of beer served from KeyKegs. It will still be ‘live’ beer but simply from smaller containers. There will be beers from the likes of Tiny Rebel, Wild Beer Co, Magic Rock and Siren. You will find them in the Pioneer Pavilion section of the National Hall.
Another new feature will be the Learning & Discovery Zone at the festival, where visitors can meet with brewers, learn about ingredients and the brewing process and find out more about the nation’s favourite drink.
GBBF organiser Catherine Tonry said, “We look forward to rolling out the new KeyKeg takeover at this year’s festival. While as an organisation we campaign exclusively for real ale, cider and perry, people like me coming to the festival love beer in all forms and types of dispense. We want to ensure that everyone feels welcome and has the best festival experience that CAMRA can offer.”
Brad Cummings, the chief executive of award winning brewers Tiny Rebel added, “We have been working behind the scenes with CAMRA to lead the change to promote some of the best craft breweries that love keg and cask as much as we do. This will be the first time that consumers can drink at a dedicated UK craft keg bar in the National Hall, giving consumers a much greater choice of beers, in both style and ABV. We love beer in every form and look forward to seeing you there for a pint!”
The festival charity this year will be Britain’s largest lesbian, gay, bi and trans (LGBT) equality charity, Stonewall, to mark both the charity’s 30th birthday and the 50th anniversary of the Stonewall riots in the USA. To quote Catherine again, “As a member of the LGBT+ community myself, this is a cause close to my heart. Pubs, along with other nightlife venues, play a hugely important role in the LGBT+ community, providing a safe place for people to come together without fear of judgement or abuse. However, we’d like to see the beer and brewing industry do more to reach out to the LGBT+ community to ensure that they feel welcome in any pub – not just one with LGBT+ credentials.”
The festival is open 6 to 10 August at Olympia and tickets can be purchased through www.gbbf.org.uk.
From CAMRA press releases
Stop press: this year’s Brewer for a Day will be hosted by Nottingham’s Castle Rock brewery. The auction will be held on the Thursday night. If however you cannot be there, you can submit postal bids to Bill Austin, 07789 900411